Flooring Brand Names

When it comes to flooring there are many important things to consider, such as price, style, function and value. Perhaps, the least important thing to consider when purchasing flooring is, its brand name. Let me explain. Have you ever heard of Bruce hardwood flooring? If you answered yes, you may be aware that Bruce hardwood is not of the highest quality and considered by many, to be an inferior product to most of its competition. Margaritelli on the other hand is one of the finest quality hardwoods on the market, but yet the least known. (Why is that)? Many manufacturers spend a lot of time trying to develop their brand names, but fall short in the sales department. Most flooring purchases today are made because of style, function, price, value, and salespeople steering the purchase, not because of brand. Hardwood flooring is a great example. Many of the well-known, domestic hardwood (Made in US) manufacturers are not able to produce the higher quality material here stateside. The majority of real high quality hardwood floors are made in Italy, Canada, Norway and yes-even China. These countries have much better equipment and thus produce a much nicer product. Carpet is a little simpler. The three major suppliers for carpet are: Mohawk, Shaw industries and Beaulieu. Each have similar products and styles available at all price points. When it comes to carpet, Shaw industries is the most popular brand name.
This does not mean that they have the best carpet. Beaulieu has a very nice product line and is less expensive, but not as well known. If the brand name is important to you, then do some research on the product you are considering and understand why you are paying for that name? Remember quality speaks loudly, while the brand name sits back quietly taking all the credit. Also, don't be fooled by big advertising. Remember, many companies will advertise and sell products, which make them the most money. Many sale Items still have a significant amount of profit in them. Retailers don't care what brand you buy, just as long as you are buying from them. If they are trying to sell you on a certain brand, find out why. Ask questions, be specific and do your homework. Thanks again for visiting my page
Thanks,
The Floor Man